Canon to Announce New PowerShot Camera This Month
Canon is gearing up to expand its compact camera lineup with a new PowerShot announcement expected this month. According to reliable sources, the upcoming model will not belong to the popular PowerShot G series or the recently introduced V series, but rather a refresh of the classic PowerShot ELPH line.
The ELPH series has long been known for its slim, stylish, and highly portable cameras aimed at everyday users. The last notable release in this category was the PowerShot ELPH 360 HS, introduced back in 2016. That model featured a 12x zoom lens, built-in flash, and pocket-friendly design, but it lacked a flippable screen and electronic viewfinder.
Industry insiders suggest that the upcoming PowerShot will serve as a modern refresh of the ELPH 360 HS. While no official specifications have surfaced yet, the new model is expected to keep things simple, focusing on affordability, portability, and ease of use rather than competing with Canon’s high-end G series cameras.
With smartphones dominating the casual photography market, Canon’s decision to revisit the PowerShot ELPH lineup may be aimed at users looking for an affordable standalone camera that delivers better zoom capabilities than a phone.
As of now, Canon has not confirmed an official launch date, but sources claim the announcement is scheduled for next week. Photography enthusiasts and casual users alike will be watching closely to see how Canon revives one of its most iconic compact camera lines.